PAVLOV’s top-tier, regional press placements have put client Austin City Taco Co. squarely in the “lime”light, helping ACTC to impressive performance in its first six months. To support the opening of the new concept taqueria, team PAVLOV deployed a campaign of social media, influencer marketing and PR/media relations that has earned more than 30+ placements in outlets such as Texas Monthly, Culture Map, Fort Worth Magazine and CraveDFW, among others –– and helped differentiate its brand against muy caliente competition.